{"id":14104,"date":"2023-04-25T11:47:18","date_gmt":"2023-04-25T17:47:18","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=14104"},"modified":"2023-12-11T13:30:29","modified_gmt":"2023-12-11T19:30:29","slug":"pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/14104\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\/","title":{"rendered":"WEBINAR: Crown Care &#8211; Understanding the Hair Typing System and Formulating for Every Consumer"},"content":{"rendered":"<p><a href=\"https:\/\/www.ulprospector.com\/profile#emailpreferences\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-4917 size-full\" src=\"https:\/\/ulprospector.ul.com\/media\/2016\/04\/button.png\" alt=\"button\" width=\"418\" height=\"36\" srcset=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2016\/04\/button.png 418w, https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2016\/04\/button-300x26.png 300w\" sizes=\"(max-width: 418px) 100vw, 418px\" \/><\/a><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-16268 size-full\" src=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2023\/04\/acme-promo-april-webinar-300x200-1.jpg\" alt=\"CROWN CARE\" width=\"300\" height=\"200\" \/><\/p>\n<div style=\"padding-bottom: 27px;\">\n<h3><strong>Presented by <a href=\"https:\/\/www.ulprospector.com\/en\/na\/PersonalCare\/Suppliers\/4237\/Acme-Hardesty-Co\" target=\"_blank\" rel=\"noopener\">Acme-Hardesty<\/a><br \/>\nRecorded on April 25, 2023<br \/>\n<\/strong><\/h3>\n<\/div>\n<p>The natural hair market has continued to grow rapidly as more consumers are ditching heat and chemical stylings and embracing their natural roots. Treating hair concerns from scalp to tip has led consumers to explore ingredients such as hyaluronic acid, glycerine, natural actives, and microbiome-boosting ingredients to keep their scalp and hair looking their best. Consumers are seeking to undo the damage caused by chemical treatments and styling tools, and consistent use of deep conditioning products will help them reduce damage and restore moisture to their hair.<\/p>\n<p>2023 will bring with it a wave of hair care trends centered on growth, protection, and repair. Consumers are looking for the right products for their unique hair types to keep their strands strong and shiny. As we see an increase in consumers ditching their heat styling tools for damage concerns, hydrating and nourishing products also serve those who are embracing their natural hair textures and styles to look their best. Join the Acme-Hardesty experts as we explore each unique hair type and the ingredients to keep them looking their best.<\/p>\n<p>Ingredient Highlights:<\/p>\n<ul>\n<li><b>GALOLIVE\u00ae TEN \u2013 O\/W <\/b> \u2013 emulsifier suitable for various textures, from fluid emulsions to hair masks. Promotes the formation of liquid crystals in emulsions.<\/li>\n<li><b>ALPHAIMPROVE 4D HAIR <\/b>\u2013 Natural hair care active that penetrates damaged hair, sealing in moisture to promote hydration and repair damage. It aids in volume and frizz reduction while also providing thermoprotection to the hair.<\/li>\n<li><b>BOTANIPLEX\u2122 CALM 4 <\/b>\u2013\u00a0Synergistic combination of four potent botanical extracts\u00a0that aids scalp health by restoring the skin&#8217;s natural barrier.<\/li>\n<li><b>PANTROFINA HYDRAFEEL 3 <\/b>\u2013 A texturizing and protecting active for hair that prevents hair breakage and provides color and thermal protection<\/li>\n<\/ul>\n<h4><a href=\"https:\/\/app.livestorm.co\/ul-5\/crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\" target=\"_blank\" rel=\"noopener noreferrer\">Watch the Webinar Recording<\/a><\/h4>\n<h4><a href=\"https:\/\/ulprospector.ul.com\/media\/2023\/04\/AH-Crown-Care-Webinar_DMM_March-27-2023_-FINAL.pdf\" target=\"_blank\" rel=\"noopener\">Download the Slides<\/a><\/h4>\n<h4><a href=\"mailto:&#97;&#104;&#109;&#97;&#114;&#107;&#101;&#116;&#105;&#110;&#103;&#64;&#97;&#99;&#109;&#101;&#45;&#104;&#97;&#114;&#100;&#101;&#115;&#116;&#121;&#46;&#99;&#111;&#109;?subject= Crown Care - Understanding the Hair Typing System and Formulating for Every Consumer\" target=\"_blank\" rel=\"noopener\">Contact Us \/ Ask a Question<\/a><\/h4>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Presented by Acme-Hardesty Recorded on April 25, 2023 The natural hair market has continued to grow rapidly as more consumers are ditching heat and chemical stylings and embracing their natural roots. Treating hair concerns from scalp to tip has led &hellip; <a href=\"https:\/\/ulprospector.ul.com\/14104\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\/\">Continued<\/a><\/p>\n","protected":false},"author":94,"featured_media":14110,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[94,22],"tags":[359,380,746,747],"ppma_author":[1231],"class_list":{"0":"post-14104","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-personal-care-cleaners-webinar","8":"category-webinars","9":"tag-hair-care","10":"tag-pcc","11":"tag-acme-hardesty-co","12":"tag-hair-typing","13":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WEBINAR: Crown Care, Understanding the Hair Typing System<\/title>\n<meta name=\"description\" content=\"Join Acme-Hardesty to learn how consumers are embracing their natural, unique hair types, formulation examples, and remarkable ingredients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ulprospector.ul.com\/14104\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WEBINAR: Crown Care, Understanding the Hair Typing System\" \/>\n<meta property=\"og:description\" content=\"Join Acme-Hardesty to learn how consumers are embracing their natural, unique hair types, formulation examples, and remarkable ingredients.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ulprospector.ul.com\/14104\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\/\" \/>\n<meta property=\"og:site_name\" content=\"Prospector Knowledge Center\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-25T17:47:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-11T19:30:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2023\/03\/Thumbnail-510-x-510-px.png\" \/>\n\t<meta property=\"og:image:width\" content=\"510\" \/>\n\t<meta property=\"og:image:height\" content=\"510\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Derek Boettcher\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Derek Boettcher\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/14104\\\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/14104\\\/pcc-webinar-crown-care-understanding-the-hair-typing-system-and-formulating-for-every-consumer\\\/\"},\"author\":{\"name\":\"Derek Boettcher\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#\\\/schema\\\/person\\\/d528214cbca6d856bf33f360957dc95f\"},\"headline\":\"WEBINAR: Crown Care &#8211; 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