{"id":1600,"date":"2014-04-23T16:12:53","date_gmt":"2014-04-23T21:12:53","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=1600"},"modified":"2015-02-11T11:24:05","modified_gmt":"2015-02-11T16:24:05","slug":"desert-whale-jojoba-company-features-natural-alternative-polyethylene-beads-cosmetics-help-reduce-plastic-soup-worlds-oceans","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/1600\/desert-whale-jojoba-company-features-natural-alternative-polyethylene-beads-cosmetics-help-reduce-plastic-soup-worlds-oceans\/","title":{"rendered":"Press Release: Desert Whale Jojoba Company Features Natural Alternative to Polyethylene Beads in Cosmetics to Help Reduce Plastic Soup in World\u2019s Oceans"},"content":{"rendered":"

Desert<\/strong> Whale Jojoba Company Features Natural Alternative to Polyethylene Beads in Cosmetics to Help Reduce Plastic Soup in World\u2019s Oceans
\n<\/strong>Scrubeads<\/em>\u2122 an Environmentally Friendly Replacement That May Help Save Sea Life<\/em><\/p>\n

TUCSON,<\/strong> AZ (April 23, 2014)\u2014<\/strong>Desert Whale Jojoba Company presents Jojoba Scrubeads\u2122<\/a>, a sustainable and biodegradable response to Polyethylene (PE) Beads used in beauty products. This product addresses the growing concern over mounting data showing PE beads may have damaging effects on the environment. The creation of Jojoba Scrubeads comes in response to the call to action from The North Sea Foundation and The Plastic Soup Foundation <\/a>for cosmetic companies to use natural replacements for PE Beads. These beads have been connected to Plastic Soup, vast soupy patches of micro-particles swirling around the world\u2019s oceans that are harming sea life.<\/p>\n

The Problem<\/h3>\n

Polyethylene Beads, or microbeads, are an ingredient in countless personal care products worldwide. The tiny, colorful beads, found in a variety of scrubs and washes, are often believed to be harmless; however, wastewater treatment plants are not designed to filter them out when they flow from the bathroom drain into the sewer system. Polyethylene Beads are not biodegradable and once they enter the marine environment, they are impossible to remove.\u00a0As a result, Polyethylene Beads are contributing to Plastic Soup such as the so-called Great Pacific Garbage Patch. Fish and other sea life absorb or eat PE Beads, which are passed along the marine food chain.<\/p>\n

The Solution<\/h3>\n

Many product manufacturers are supporting the campaign against the use of Polyethylene Beads in cosmetics and personal care products by searching for alternative, natural replacement ingredients. Desert Whale Jojoba Company offers Jojoba Scrubeads, a natural, affordable alternative to PE Beads, created from a combination of castor oil and jojoba wax; jojoba is an oil extracted from the seeds of a desert shrub. Key benefits of Jojoba Scrubeads include:<\/p>\n