{"id":16793,"date":"2024-01-02T13:22:51","date_gmt":"2024-01-02T19:22:51","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=16793"},"modified":"2024-05-21T15:45:41","modified_gmt":"2024-05-21T21:45:41","slug":"hii-defining-the-future-of-cleaning-with-home-care-surfactants","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/16793\/hii-defining-the-future-of-cleaning-with-home-care-surfactants\/","title":{"rendered":"WEBINAR: Defining the future of cleaning with Home Care surfactants"},"content":{"rendered":"<p><a href=\"https:\/\/www.ulprospector.com\/profile#emailpreferences\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-4917 size-full\" src=\"https:\/\/ulprospector.ul.com\/media\/2016\/04\/button.png\" alt=\"button\" width=\"418\" height=\"36\" srcset=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2016\/04\/button.png 418w, https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2016\/04\/button-300x26.png 300w\" sizes=\"(max-width: 418px) 100vw, 418px\" \/><\/a><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2024\/02\/dow-300x200-1.png\" alt=\"dow surfactants\" width=\"300\" height=\"200\" class=\"alignright size-full wp-image-16794\" \/><\/p>\n<div style=\"padding-bottom: 27px;\">\n<h3><strong>Presented by <a href=\"https:\/\/www.ulprospector.com\/en\/na\/Cleaners\/search?k=DOW&#038;st=1\" target=\"_blank\" rel=\"noopener\">Dow<\/a><br \/>\nRecorded on March 28, 2024<\/strong><\/h3>\n<\/div>\n<p>We don\u2019t think you should have to sacrifice performance for sustainability, and neither should your customers. Cleaning is a weekly or even daily household chore for many consumers globally, Transforming cleaning into an experience while offering sustainable technologies is nowadays a differentiating factor that triggers consumers\u2019 purchasing intent.<\/p>\n<p>Surfactants are a critical ingredient of many household cleaning and laundry products. Customers don\u2019t have to sacrifice performance for the environment with Dow Home Care\u2019s newest ingredient innovations.<\/p>\n<ul>Commercially available in Europe, coming to a region near you soon: <\/p>\n<li>EcoSense\u2122 2470 Surfactant, an award-winning new and innovative surfactant made using recycled carbon. It combines high performance with cutting edge technology to deliver quality and environmental benefits for detergents.<\/li>\n<li>EcoSense\u2122 HC Sophorolipid Surfactants, an ideal solution for your dishwashing, hard surface cleaning and laundry needs<\/li>\n<\/ul>\n<p>Join Dow Home Care\u2019s technical experts on March 28, 2024, at 9am ET to learn more about how Dow is expanding their home care surfactant portfolio and helping you deliver on your brand promise.<\/p>\n<h4><a href=\"https:\/\/app.livestorm.co\/ul-5\/defining-the-future-of-cleaning-with-home-care-surfactants\" target=\"_blank\" rel=\"noopener noreferrer\">Watch the Webinar Recording<\/a><\/h4>\n<h4><a href=\"\/\/ulprospector.ul.com\/wp-content\/uploads\/2024\/03\/UL-surfactants-webinar-final-3.27.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Download the Slides<\/a><\/h4>\n<h4><a href=\"mailto:&#115;&#110;&#97;&#100;&#64;&#100;&#111;&#119;&#46;&#99;&#111;&#109;?subject=Defining the future of cleaning with Home Care surfactants\" target=\"_blank\" rel=\"noopener\">Contact Saugata Nad \/ Ask a Question<\/a><\/h4>\n<h4><a href=\"mailto:&#115;&#112;&#97;&#110;&#116;&#64;&#100;&#111;&#119;&#46;&#99;&#111;&#109;?subject=Defining the future of cleaning with Home Care surfactants\" target=\"_blank\" rel=\"noopener\">Contact Shaifali Pant \/ Ask a Question<\/a><\/h4>\n<h4><a href=\"mailto:&#97;&#105;&#122;&#109;&#105;&#116;&#108;&#105;&#64;&#100;&#111;&#119;&#46;&#99;&#111;&#109;?subject=Defining the future of cleaning with Home Care surfactants\" target=\"_blank\" rel=\"noopener\">Contact Asahi Kasei \/ Ask a Question<\/a><\/h4>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Presented by Dow Recorded on March 28, 2024 We don\u2019t think you should have to sacrifice performance for sustainability, and neither should your customers. Cleaning is a weekly or even daily household chore for many consumers globally, Transforming cleaning into &hellip; <a href=\"https:\/\/ulprospector.ul.com\/16793\/hii-defining-the-future-of-cleaning-with-home-care-surfactants\/\">Continued<\/a><\/p>\n","protected":false},"author":94,"featured_media":16795,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[135,22],"tags":[490,580,687,805,806],"ppma_author":[1231],"class_list":{"0":"post-16793","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-household-and-industrial-cleaners-webinar","8":"category-webinars","9":"tag-hii","10":"tag-cleaning","11":"tag-dow-home-care","12":"tag-surfactant","13":"tag-home-care","14":"entry"},"yoast_head":"<!-- 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