{"id":259,"date":"2013-11-21T15:22:07","date_gmt":"2013-11-21T21:22:07","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=259"},"modified":"2022-07-15T08:49:05","modified_gmt":"2022-07-15T14:49:05","slug":"product-mindset-environment","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/259\/product-mindset-environment\/","title":{"rendered":"Consumer Views on Environmentally Friendly Products"},"content":{"rendered":"

\"Click<\/a>
Click to view larger version.<\/figcaption><\/figure>The environment was identified as a key priority to both manufacturers and consumers in The Product Mindset 2013, an annual study carried out by UL. According to the report, both groups rank the environment as their #2 priority. And both groups also agree that “price is not a barrier, and consumers will pay more for eco-friendly products.” <\/p>\n

However, the data also reveals that while manufacturers place a high level of importance on the environment, 40% of the consumers participating in the study feel that manufacturers are not doing enough to ensure environmentally friendly processes and end-products. <\/p>\n

The experience of our industry experts is that quality rains supreme, and while people want environmentally friendly solutions, they still need them to work. Personal care industry expert Priscilla Taylor suggests that product formulators use more environmentally friendly ingredients and communicate the benefits of these ingredients to consumers.<\/p>\n

Do you agree that consumers will pay more for environmentally-friendly products? What formulation challenges keep you from using environmentally-friendly ingredients in your products? <\/p>\n

Click here<\/a> to get involved in the discussion!<\/p>\n

Download The Product Mindset 2013 now for the full report\u2026<\/a><\/p>\n

About The Product Mindset 2013<\/strong>
\nThe Product Mindset 2013 is an annual study created to better understand manufacturer and consumer concerns and priorities about the products they make, sell, buy and use. Using data collected from 1,521 manufacturers and 1,528 consumers from the world’s top 10 largest economies, UL is able to offer compelling data that defines the collective mindset. The full report can be downloaded in detail at www.productmindset.ul.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The environment was identified as a key priority to both manufacturers and consumers in The Product Mindset 2013, an annual study carried out by UL. According to the report, both groups rank the environment as their #2 priority. 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