{"id":3574,"date":"2015-12-31T08:00:50","date_gmt":"2015-12-31T13:00:50","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=3574"},"modified":"2018-07-23T15:19:39","modified_gmt":"2018-07-23T21:19:39","slug":"pc-bird-feather-research-color-coatings","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/3574\/pc-bird-feather-research-color-coatings\/","title":{"rendered":"Bird Feather Research Shows New Way to Color Coatings"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright\" src=\"https:\/\/ulprospector.ul.com\/media\/2015\/12\/BlueJay02.jpg\" alt=\"BlueJay02\" width=\"400\" height=\"267\" \/>Why does a six-year-old blue jay have the same vibrantly colored feathers as he did when he was a youngster? The answer is in the structure of bird\u00a0feathers, say researchers from the University of Sheffield who believe their findings could have applications for the<a href=\"https:\/\/www.ulprospector.com\/en\/na\/Coatings\/search?k=&quot;paint&quot;&amp;st=31\" target=\"_blank\" rel=\"noopener\"> paint<\/a> industry.<\/p>\n<h3>News Drill Down:<\/h3>\n<ul>\n<li><em>Discovery News<\/em> reports that some birds\u00a0use holes in the structure of the feathers to reflect light, which in turn creates the perceived color. &#8220;the size of the holes determines how the light is scattered and therefore the color that is reflected. Larger holes mean a broader wavelength reflectance of light, creating the color white. A more compact structure results in the color blue.&#8221;<\/li>\n<li>According to <em>The Daily Mail<\/em>, since the structure of a bird&#8217;s feathers never changes, the birds never go gray, as do other animals that rely on pigments for hair color.<\/li>\n<li>An article on the University of Sheffield website points out that studying this structural coloring ability has applications for the clothing and coatings industries. One coatings manufacturer, <a href=\"https:\/\/www.akzonobel.com\/\" target=\"_blank\" rel=\"noopener\">Akzo Nobel<\/a>, has already taken note. &#8220;This exciting new insight may help us to find new ways of making paints that stay brighter and fresher-looking for longer, while also having a lower carbon footprint,&#8221; says\u00a0Dr Daragh McLoughlin of the AkzoNobel Decorative Paints Material Science Research Team.<\/li>\n<\/ul>\n<hr \/>\n<h3>Looking for materials for your coatings formulations?<\/h3>\n<p>Prospector has thousands of raw material listings from global suppliers. Find data sheets, request samples and more now.<\/p>\n<h3><a href=\"https:\/\/www.ulprospector.com\/en\/na\/Coatings\" target=\"_self\"><br \/>\nGet Material Data<br \/>\n<\/a><\/h3>\n<hr \/>\n<h3>Reading List:<\/h3>\n<ul>\n<li>Discovery News: <a href=\"http:\/\/news.discovery.com\/animals\/some-birds-tune-color-never-fade-with-age-151221.htm\" target=\"_blank\" rel=\"noopener\">Some Birds Tune Color, Never Fade With Age<\/a><\/li>\n<li>The Daily Mail:\u00a0<a href=\"http:\/\/www.dailymail.co.uk\/sciencetech\/article-3368943\/Why-birds-NEVER-grey-Spongy-structures-feathers-stop-colour-fading-inspire-new-paints-clothing.html#ixzz3vqXOU58k\" target=\"_blank\" rel=\"noopener\">Why birds NEVER go grey: &#8216;Spongy structures&#8217; in feathers that stop their colour fading could inspire new paints and clothing<\/a><\/li>\n<li>The University Of Sheffield:\u00a0<a href=\"https:\/\/www.sheffield.ac.uk\/news\/nr\/jay-bird-feather-grey-nanostructure-university-1.535413\" target=\"_blank\" rel=\"noopener\">Nature&#8217;s unique way of controlling colour explains why birds never go grey<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Why does a six-year-old blue jay have the same vibrantly colored feathers as he did when he was a youngster? The answer is in the structure of bird\u00a0feathers, say researchers from the University of Sheffield who believe their findings could &hellip; <a href=\"https:\/\/ulprospector.ul.com\/3574\/pc-bird-feather-research-color-coatings\/\">Continued<\/a><\/p>\n","protected":false},"author":20,"featured_media":3614,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[16],"tags":[],"ppma_author":[1237],"class_list":{"0":"post-3574","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-paint-coatings","8":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bird Feather Research Shows New Way to Color Coatings - Prospector Knowledge Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ulprospector.ul.com\/3574\/pc-bird-feather-research-color-coatings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bird Feather Research Shows New Way to Color Coatings - Prospector Knowledge Center\" \/>\n<meta property=\"og:description\" content=\"Why does a six-year-old blue jay have the same vibrantly colored feathers as he did when he was a youngster? 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