{"id":7463,"date":"2017-11-17T08:00:43","date_gmt":"2017-11-17T14:00:43","guid":{"rendered":"https:\/\/www.ulprospector.com\/knowledge\/?p=7463"},"modified":"2022-04-18T08:02:49","modified_gmt":"2022-04-18T14:02:49","slug":"pcc-lashing-contemporary-mascara-formulation","status":"publish","type":"post","link":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/","title":{"rendered":"Lashing Out: Contemporary Mascara Formulations"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-7466 size-medium\" src=\"https:\/\/ulprospector.ul.com\/media\/2017\/11\/pcc-mascara-beautiful-2315_600-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600-300x200.jpg 300w, https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Mascaras are used to thicken, lengthen, color, curl, and provide volume to eyelashes which helps accentuate the appearance of eyes. Currently marketed mascaras include water-resistant, waterproof, and volumizing types, formulated as oil in water, water in oil, and anhydrous formulations.<\/p>\n<p>Waterproof formulations normally are water in oil or anhydrous formulations which require an oil-based cleanser for removal. They also tend to dry very slowly, making them prone to smudging until the film is dry to the touch.<\/p>\n<p>By far the most common type of mascara formulation currently sold is a lamellar gel network (LGN) based oil in water emulsion, stabilized using soluble polymers. These formulations are quite versatile and can provide good application, functional performance, wear\/wash resistance, and rapid drying.<\/p>\n<p>Typically, these compositions are comprised of:<\/p>\n<table border=\"1\">\n<tbody>\n<tr>\n<td width=\"234\"><strong>Material type and quantity<\/strong><\/td>\n<td width=\"234\"><strong>Ingredients<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Water as a carrier<\/td>\n<td width=\"234\"><\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Volatile solvents<\/p>\n<p>(0-10 percent)<\/td>\n<td width=\"234\">Ethanol<\/p>\n<p>Isododecane<\/p>\n<p>Cyclopentasiloxane<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">LGN emulsifiers<\/p>\n<p>(4-8 percent)<\/p>\n<p>&nbsp;<\/td>\n<td width=\"234\">Palmitic, Stearic, Isostearic, or Oleic acid neutralized using Triethanolamine, Tromethamine or Aminomethyl Propanediol<\/p>\n<p>Potassium Cetyl Phosphate<\/p>\n<p>Steareth 20\/21<\/p>\n<p>Ceteareth 20<\/p>\n<p>Glyceryl Stearate\/Behenate<\/p>\n<p>Cetyl alcohol<\/p>\n<p>Myristyl alcohol<\/p>\n<p>Stearyl alcohol<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Waxes<\/p>\n<p>(3-8 percent)<\/p>\n<p>&nbsp;<\/td>\n<td width=\"234\">Carnauba<\/p>\n<p>Synthetic Wax<\/p>\n<p>Beeswax<\/p>\n<p>Polyethylene<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Pigment<\/p>\n<p>(5-10 percent)<\/p>\n<p>&nbsp;<\/td>\n<td width=\"234\">black<\/p>\n<p>russet<\/p>\n<p>umber<\/p>\n<p>iron oxides<\/p>\n<p>carbon black<\/p>\n<p>some coated versions are also used<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Film formers\/waterproofing polymers (1-5 percent solids)<\/p>\n<p>&nbsp;<\/td>\n<td width=\"234\">Acacia Senegal Gum<\/p>\n<p>Ammonium Acrylates Copolymer<\/p>\n<p>Acrylates Copolymer<\/p>\n<p>Acrylates\/Styrene\/Ammonium Methacrylate Copolymer<\/p>\n<p>PVP<\/p>\n<p>VP\/Eicosene Copolymer<\/p>\n<p>Ethylenediamine\/Stearyl Dimer Dilinoleate Copolymer<\/p>\n<p>Ammonium Acrylates Copolymer<\/p>\n<p>Polyethylene<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Humectants<\/p>\n<p>(1-5 percent)<\/td>\n<td width=\"234\">Propanediol<\/p>\n<p>Butylene Glycol<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Preservatives\/Potentiators<\/p>\n<p>(.5-1.5 percent)<\/p>\n<p>&nbsp;<\/td>\n<td width=\"234\">Phenoxyethanol<\/p>\n<p>Caprylyl Glycol<\/p>\n<p>Hexanediol<\/p>\n<p>Pentylene Glycol<\/p>\n<p>Ethylhexylglycerin<\/p>\n<p>Disodium\/Trisodium EDTA<\/p>\n<p>Sodium Dehydroacetic acid<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Dispersing agents<\/p>\n<p>(0-1 percent)<\/td>\n<td width=\"234\">Lecithin<\/p>\n<p>Sodium Polymethacrylate<\/p>\n<p>Sodium Polyacrylate<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Emulsion stabilizers<\/p>\n<p>(.2-1 percent)<\/td>\n<td width=\"234\">Xanthan gum<\/p>\n<p>Hydroxyethylcellulose<\/p>\n<p>Magnesium Aluminum Silicate<\/td>\n<\/tr>\n<tr>\n<td width=\"234\">Lash lengthening fibers\/volumizing powders<\/p>\n<p>(0-3 percent)<\/td>\n<td width=\"234\">Nylon 6<\/p>\n<p>Rayon<\/p>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h3><strong>Mascara emulsifiers<\/strong><\/h3>\n<p>The most common emulsifying systems are fatty acid soap-based systems using Palmitic, Stearic, Isostearic or Oleic acid. These types of formulations have been popular for over 60 years.<\/p>\n<p>Fatty acid soaps act as the high hydrophilic-lipophilic balance (HLB) LGN emulsifiers to help swell commonly used low HLB emulsifiers such as:<\/p>\n<ul>\n<li>excess fatty acid (not neutralized)<\/li>\n<li>Steareth 2<\/li>\n<li>Glyceryl Stearate<\/li>\n<li>Glyceryl Behenate<\/li>\n<li>Cetyl<\/li>\n<li>Myristyl<\/li>\n<li>Stearyl alcohol<\/li>\n<\/ul>\n<p>Other high HLB non-soap emulsifiers used include Potassium Cetyl Phosphate, Ceteareth 20, Steareth 20\/21 and PEG 200 Glyceryl Stearate. These emulsions typically aren\u2019t stable unless a water-soluble polymer like Xanthan gum or Hydroxyethylcellulose is added.<\/p>\n<h3><strong>The role of waxes<\/strong><\/h3>\n<p>The primary role of waxes is to increase the thickness of the product film on lashes to help provide volume. Typical waxes used include:<\/p>\n<ul>\n<li>Carnauba<\/li>\n<li>Synthetic Wax<\/li>\n<li>Polyethylene<\/li>\n<li>Hydrogenated Jojoba\/Palm Oil<\/li>\n<li>Beeswax<\/li>\n<li>Paraffin<\/li>\n<\/ul>\n<h3><strong>Mascara pigments<\/strong><\/h3>\n<p>The most common pigments used in mascara formulations are black, yellow, and red iron oxides. Other pigments are normally added to the water phase with a dispersing agent prior to emulsification, and include:<\/p>\n<ul>\n<li>Ultramarines<\/li>\n<li>Titanium Dioxide<\/li>\n<li>Carmine<\/li>\n<li>Chromium Oxide Greens<\/li>\n<li>Chromium Hydroxide Green<\/li>\n<li>Manganese Violet<\/li>\n<li>Ferric Ferrocyanide<\/li>\n<li>D&amp;C Black No2 (carbon black)<strong style=\"font-size: 1.4rem;\">\u00a0<\/strong><\/li>\n<\/ul>\n<h3><strong>Mascara film formers<\/strong><\/h3>\n<p>Film formers used include water soluble\/dispersible and oil soluble polymers. Key properties are the ability to form fast drying, flexible, non-tacky, wash\/wear resistant films that contract when dry to help curl and provide lift to the lash. They also help prevent the waxes from flaking off of the lash. Representative water soluble\/dispersible polymers used include:<\/p>\n<ul>\n<li>Acacia Senegal Gum<\/li>\n<li>Shelac<\/li>\n<li>Ammonium Acrylates Copolymer<\/li>\n<li>Acrylates Copolymer<\/li>\n<li>PVP<\/li>\n<li>Polyurethane 35<\/li>\n<li>Polyvinyl Alcohol\/Acetate<\/li>\n<\/ul>\n<p>Representative oil soluble polymers include:<\/p>\n<ul>\n<li>VP\/Eicosene Copolymer<\/li>\n<li>Behenyl Methacrylate\/T-Butyl Methacrylate Copolymer<\/li>\n<li>Pentaerythrityl Hydrogenated Rosinate<\/li>\n<li>Acrylates\/Octylacrylamide Copolymer<\/li>\n<\/ul>\n<p>Often several different types of polymers are used together in formulations to provide the optimal film forming effects. These can include mixtures of water soluble\/dispersible polymers and oil-soluble polymers.<\/p>\n<p>Incorporating effective pigment dispersing agents is important to get good color development and uniform coverage. Typical ingredients used include Lecithin, Sodium Polymethacrylate and Sodium Polyacrylate. Lash lengthening\/volume building fibers frequently used include Nylon 6 and Rayon.<\/p>\n<h3><strong>Mascara preservatives<\/strong><\/h3>\n<p>Preserving mascara formulations can be quite challenging since the wand\/brush, which is used to apply product, goes back into the tube when done. This can contaminate remaining product with micro-organisms. If inadequately preserved, contaminated product can cause eye infections and subsequent product recalls.<\/p>\n<p>Consequently, most marketed formulations from major companies are well-preserved and extensively tested to avoid problems. I also recommend doing an in-use consumer test and doing microbiological testing at the finish of the test. Frequently used preservatives and potentiators include combinations of Phenoxyethanol, Caprylyl Glycol, Ethylhexyl Glycerin, Pentylene Glycol, 1,2 Hexanediol, Disodium\/Trisodium EDTA and Sodium Dehydroacetic acid.<\/p>\n<h3><strong>Mascara packaging<\/strong><\/h3>\n<p>Mascara packaging is an important factor that controls performance. The wand design is critical to achieving optimal mascara performance since it controls the amount of product applied, speed of drying, and assists in separating\/coating individual lashes during product application. Different designs should always be evaluated whenever new formulations are developed. I believe that the wand design is probably one of the biggest factors in determining mascara performance since most marketed formulations are technically very similar.<\/p>\n<h4><strong>Further reading:<\/strong><\/h4>\n<ul>\n<li><a href=\"https:\/\/ulprospector.ul.com\/4712\/pcc-lamellar-gel-network-technology-a-primer?st=31\">Lamellar Gel Network Technology: A Primer<\/a><\/li>\n<li><a href=\"https:\/\/ulprospector.ul.com\/7389\/pcc-contemporary-foundation-formulations?st=31\">From the Bottom Up: Contemporary Foundation Formulations<\/a><\/li>\n<li><a href=\"https:\/\/ulprospector.ul.com\/7130\/pcc-touch-color-historical-contemporary-lipstick-formulation?st=31\">A Touch of Color: Historical and Contemporary Lipstick Formulation<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Mascaras are used to thicken, lengthen, color, curl, and provide volume to eyelashes which helps accentuate the appearance of eyes. Currently marketed mascaras include water-resistant, waterproof, and volumizing types, formulated as oil in water, water in oil, and anhydrous formulations. &hellip; <a href=\"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/\">Continued<\/a><\/p>\n","protected":false},"author":6,"featured_media":7466,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","footnotes":""},"categories":[5],"tags":[219],"ppma_author":[1251],"class_list":{"0":"post-7463","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-personal-care-cosmetics-cleaners","8":"tag-category-overview","9":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mascara formulation: Properties, ingredients, and packaging | Prospector<\/title>\n<meta name=\"description\" content=\"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mascara formulation: Properties, ingredients, and packaging | Prospector\" \/>\n<meta property=\"og:description\" content=\"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/\" \/>\n<meta property=\"og:site_name\" content=\"Prospector Knowledge Center\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-17T14:00:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-18T14:02:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_1200.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"George Deckner\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/ulprospector.ul.com\/media\/2017\/11\/pcc-mascara-beautiful-2315_600-150x150.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"George Deckner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/\"},\"author\":{\"name\":\"George Deckner\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#\\\/schema\\\/person\\\/4e8c804f4d62b747a0827fe8a3456717\"},\"headline\":\"Lashing Out: Contemporary Mascara Formulations\",\"datePublished\":\"2017-11-17T14:00:43+00:00\",\"dateModified\":\"2022-04-18T14:02:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/\"},\"wordCount\":850,\"image\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ulprospector.ul.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/pcc-mascara-beautiful-2315_600.jpg\",\"keywords\":[\"Category Overview\"],\"articleSection\":[\"Personal Care &amp; Cosmetics\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/\",\"url\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/\",\"name\":\"Mascara formulation: Properties, ingredients, and packaging | Prospector\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ulprospector.ul.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/pcc-mascara-beautiful-2315_600.jpg\",\"datePublished\":\"2017-11-17T14:00:43+00:00\",\"dateModified\":\"2022-04-18T14:02:49+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#\\\/schema\\\/person\\\/4e8c804f4d62b747a0827fe8a3456717\"},\"description\":\"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ulprospector.ul.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/pcc-mascara-beautiful-2315_600.jpg\",\"contentUrl\":\"https:\\\/\\\/ulprospector.ul.com\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/pcc-mascara-beautiful-2315_600.jpg\",\"width\":600,\"height\":400},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/7463\\\/pcc-lashing-contemporary-mascara-formulation\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ulprospector.ul.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lashing Out: Contemporary Mascara Formulations\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#website\",\"url\":\"https:\\\/\\\/ulprospector.ul.com\\\/\",\"name\":\"Prospector Knowledge Center\",\"description\":\"Welcome to the blog for UL Prospector, the most comprehensive raw material search engine for product developers.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ulprospector.ul.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/#\\\/schema\\\/person\\\/4e8c804f4d62b747a0827fe8a3456717\",\"name\":\"George Deckner\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/ulprospector.ul.com\\\/media\\\/2017\\\/10\\\/George-Deckner_avatar_1508792845-96x96.jpgf40b8891938b807510ab3bd42403f908\",\"url\":\"https:\\\/\\\/ulprospector.ul.com\\\/media\\\/2017\\\/10\\\/George-Deckner_avatar_1508792845-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/ulprospector.ul.com\\\/media\\\/2017\\\/10\\\/George-Deckner_avatar_1508792845-96x96.jpg\",\"caption\":\"George Deckner\"},\"description\":\"George Deckner brings over 40 years of experience as a formulating chemist to his role as a personal care and cosmetics industry expert at Prospector. His rich professional background in innovative product development, research, material science and exploratory formulation, as well as a passion for developing products that make people\u2019s lives more comfortable and happy, inform the articles he writes for Knowledge.ULProspector.com. In addition to lending his industry expertise to Prospector, George consults with personal care and cosmetics suppliers. He founded his consulting practice, Deckner Consulting Services, after retiring from Procter &amp; Gamble in 2013, where he was a Victor Miles Research Fellow. While at Procter and Gamble, he worked in skin care product development, global fragrance development, and most recently oral care product development in the Oral Care Advanced Technology Innovation Group. Before being appointed a Victor Miles Research Fellow, he also served as Associate Director of Exploratory Formulation for skin care product development. While at Procter &amp; Gamble, George was one of the top inventors, with 354 granted and filed global patents (201 U.S. patents). He helped develop many of the core platform technologies used in skin care today with numerous products commercialized under the Olay, Bain de Soleil, Clearasil, Noxzema and SK2 brands. Previously, George was a Senior Chemist and Manager in the area of skin care product development, as well as the Director of Exploratory Formulation for Charles of the Ritz Group. During this time, George received the President\u2019s Cup Award for outstanding business contribution and developed numerous marketed skin care products under the Bain de Soleil, Jean Nate, Yves Saint Laurent and Charles of the Ritz Brands. George is a current member of the Society of Cosmetic Chemists and is on the scientific advisory board for Cosmetics &amp; Toiletries Magazine. He is a frequent guest lecturer for numerous key global suppliers, as well as for local and national SCC meetings. George is an avid tennis player and follower of the sport. He lives in Cincinnati, Ohio. Learn more about Deckner Consulting Services...\",\"sameAs\":[\"https:\\\/\\\/ulprospector.ul.com\"],\"url\":\"https:\\\/\\\/ulprospector.ul.com\\\/author\\\/george-deckner\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mascara formulation: Properties, ingredients, and packaging | Prospector","description":"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/","og_locale":"en_US","og_type":"article","og_title":"Mascara formulation: Properties, ingredients, and packaging | Prospector","og_description":"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.","og_url":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/","og_site_name":"Prospector Knowledge Center","article_published_time":"2017-11-17T14:00:43+00:00","article_modified_time":"2022-04-18T14:02:49+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_1200.jpg","type":"image\/jpeg"}],"author":"George Deckner","twitter_card":"summary_large_image","twitter_image":"https:\/\/ulprospector.ul.com\/media\/2017\/11\/pcc-mascara-beautiful-2315_600-150x150.jpg","twitter_misc":{"Written by":"George Deckner","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#article","isPartOf":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/"},"author":{"name":"George Deckner","@id":"https:\/\/ulprospector.ul.com\/#\/schema\/person\/4e8c804f4d62b747a0827fe8a3456717"},"headline":"Lashing Out: Contemporary Mascara Formulations","datePublished":"2017-11-17T14:00:43+00:00","dateModified":"2022-04-18T14:02:49+00:00","mainEntityOfPage":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/"},"wordCount":850,"image":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#primaryimage"},"thumbnailUrl":"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600.jpg","keywords":["Category Overview"],"articleSection":["Personal Care &amp; Cosmetics"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/","url":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/","name":"Mascara formulation: Properties, ingredients, and packaging | Prospector","isPartOf":{"@id":"https:\/\/ulprospector.ul.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#primaryimage"},"image":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#primaryimage"},"thumbnailUrl":"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600.jpg","datePublished":"2017-11-17T14:00:43+00:00","dateModified":"2022-04-18T14:02:49+00:00","author":{"@id":"https:\/\/ulprospector.ul.com\/#\/schema\/person\/4e8c804f4d62b747a0827fe8a3456717"},"description":"Mascaras can thicken, lengthen, color, and curl eyelashes. Learn about different mascara formulation properties and ingredients here.","breadcrumb":{"@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#primaryimage","url":"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600.jpg","contentUrl":"https:\/\/ulprospector.ul.com\/wp-content\/uploads\/2017\/11\/pcc-mascara-beautiful-2315_600.jpg","width":600,"height":400},{"@type":"BreadcrumbList","@id":"https:\/\/ulprospector.ul.com\/7463\/pcc-lashing-contemporary-mascara-formulation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ulprospector.ul.com\/"},{"@type":"ListItem","position":2,"name":"Lashing Out: Contemporary Mascara Formulations"}]},{"@type":"WebSite","@id":"https:\/\/ulprospector.ul.com\/#website","url":"https:\/\/ulprospector.ul.com\/","name":"Prospector Knowledge Center","description":"Welcome to the blog for UL Prospector, the most comprehensive raw material search engine for product developers.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ulprospector.ul.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/ulprospector.ul.com\/#\/schema\/person\/4e8c804f4d62b747a0827fe8a3456717","name":"George Deckner","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/ulprospector.ul.com\/media\/2017\/10\/George-Deckner_avatar_1508792845-96x96.jpgf40b8891938b807510ab3bd42403f908","url":"https:\/\/ulprospector.ul.com\/media\/2017\/10\/George-Deckner_avatar_1508792845-96x96.jpg","contentUrl":"https:\/\/ulprospector.ul.com\/media\/2017\/10\/George-Deckner_avatar_1508792845-96x96.jpg","caption":"George Deckner"},"description":"George Deckner brings over 40 years of experience as a formulating chemist to his role as a personal care and cosmetics industry expert at Prospector. His rich professional background in innovative product development, research, material science and exploratory formulation, as well as a passion for developing products that make people\u2019s lives more comfortable and happy, inform the articles he writes for Knowledge.ULProspector.com. In addition to lending his industry expertise to Prospector, George consults with personal care and cosmetics suppliers. He founded his consulting practice, Deckner Consulting Services, after retiring from Procter &amp; Gamble in 2013, where he was a Victor Miles Research Fellow. While at Procter and Gamble, he worked in skin care product development, global fragrance development, and most recently oral care product development in the Oral Care Advanced Technology Innovation Group. Before being appointed a Victor Miles Research Fellow, he also served as Associate Director of Exploratory Formulation for skin care product development. While at Procter &amp; Gamble, George was one of the top inventors, with 354 granted and filed global patents (201 U.S. patents). He helped develop many of the core platform technologies used in skin care today with numerous products commercialized under the Olay, Bain de Soleil, Clearasil, Noxzema and SK2 brands. Previously, George was a Senior Chemist and Manager in the area of skin care product development, as well as the Director of Exploratory Formulation for Charles of the Ritz Group. During this time, George received the President\u2019s Cup Award for outstanding business contribution and developed numerous marketed skin care products under the Bain de Soleil, Jean Nate, Yves Saint Laurent and Charles of the Ritz Brands. George is a current member of the Society of Cosmetic Chemists and is on the scientific advisory board for Cosmetics &amp; Toiletries Magazine. He is a frequent guest lecturer for numerous key global suppliers, as well as for local and national SCC meetings. George is an avid tennis player and follower of the sport. He lives in Cincinnati, Ohio. Learn more about Deckner Consulting Services...","sameAs":["https:\/\/ulprospector.ul.com"],"url":"https:\/\/ulprospector.ul.com\/author\/george-deckner\/"}]}},"authors":[{"term_id":1251,"user_id":6,"is_guest":0,"slug":"george-deckner","display_name":"George Deckner","avatar_url":"https:\/\/ulprospector.ul.com\/media\/2017\/10\/George-Deckner_avatar_1508792845-96x96.jpg","0":null,"1":"","2":"","3":"","4":"","5":"","6":"","7":"","8":""}],"_links":{"self":[{"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/posts\/7463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/comments?post=7463"}],"version-history":[{"count":0,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/posts\/7463\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/media\/7466"}],"wp:attachment":[{"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/media?parent=7463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/categories?post=7463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/tags?post=7463"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/ulprospector.ul.com\/wp-json\/wp\/v2\/ppma_author?post=7463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}