Presented by SOPHIM
October 07, 2025 at 9:00 a.m. EDT
As the boundaries between skin and haircare continue to blur, the cosmetic industry is increasingly adopting a skin-inspired approach to hair product development. This webinar explores the scientific and technical rationale behind the skinification trend in haircare and presents new objectivated data supporting the efficacy of Phytosqualan, olive-based squalane produced by SOPHIM.
Originally validated through in vivo studies on the skin (−22.4% TEWL, +14.7% hydration), Phytosqualan has demonstrated benefits that may be transferable to hair fiber. A series of ex vivo tests was conducted using conditioners formulated with 1% and 2% Phytosqualan, applied to standardized hair tresses.
Three critical parameters were assessed:
- Hair gloss, as an indicator of surface uniformity and light reflection
- Combability, as a measure of fiber friction and mechanical integrity
- Frizz control, as a marker of cohesion and environmental resistance
Attend to understand why Phytosqualan supports haircare through data-backed ex vivo testing and formulation relevance.
Presenter
Juliette Prou
Sales Director
SOPHIM
Juliette joined SOPHIM in November 2023 as Export Sales Manager and was promoted to Sales Director in January 2025.
With over 15 years of experience in cosmetic ingredient sales and a technical background in chemistry and cosmetic formulation from ISIPCA, she brings deep expertise in international markets.
Recognized for her leadership and her ability to build strong, trust-based relationships with clients and partners, Juliette plays a key role in SOPHIM’s expansion and in promoting more responsible beauty solutions.
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