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Mr. Hirsch is a Senior Development Scientist and Principal Consultant at M&M Hirsch & Associates from 2011 to present. In his career, he has formulated architectural, industrial, military and specialty coatings. He has also worked with and formulated adhesives, inks, and construction products and in general is a material science generalist. He has a keen interest in Sustainable and Bio-based paints, inks, adhesives and elastomers.
He was a Developmental Scientist in the Advanced Materials group at Luna Labs 2004-2008, formulating military coatings and adhesives. Previously, he was at Dow Chemical (1999-2004
) as the applications and development manager in Core R&D in the Coatings & Functional Polymers Group. He also managed the TS&D group for coatings while at Dow Chemical (1995-99) and held positions at Rhodia (Laboratory Manager, Latex & Specialty Polymers (1989-95)) and was the Development Chemist, exterior latex paints at Benjamin Moore & Co. (1979-89).
Mr. Hirsch has served in a consultancy capacity as a Director with the ChemQuest group, (chemquest.com) June 2021-March 2025 at OmniTech (omnitechintl.com) (2015-2022) for soy-based adhesives and coatings, Daikin America (daikin-america.com) (2011-2015) fluoropolymers and materials, and also with organizations that provide formal mentoring (TORCH 2018-present), coaching and leadership training, as well as the facilitation of problem-solving teams. He has several granted patents, many patent applications and internal disclosures for trade secrets.
Artificial Intelligence (AI) and Machine Learning (ML) are revolutionizing coatings formulations by optimizing product development, enhancing sustainability, and improving performance predictions. In … [Read More...]
Regulatory updates refer to changes and modifications made in existing regulations, laws, and guidelines that businesses must adhere to. Here, we are referring to coatings. They encompass information … [Read More...]
I've done several articles on adhesion promotion and there have been additional ones posted on Knowledge Prospector by Ron Lewarchik, A Guide to Providing the Perfect Coating Adhesion and very … [Read More...]
Kaolin is an important pigment in coatings, but it also has a large use in personal care. In March of 2025, an article on “Next generation natural deodorants…”[1] was included in Prospector Knowledge … [Read More...]